ENERGY BOOST

ENERGY BOOST

Pep Rally Energy Boost Launch Campaign | 2022

This powdered energy boost boasts clean ingredients and balanced energy. The campaign evoked the power of clean energy and played into the personification of the product through it’s name of “Pep Rally.” Formulated to give you pep in your step and unleash your natural rhythm.

Pep Rally Energy Boost Campaign

Brand: Love Sweat Fitness

Role: Creative Direction, Packaging Design, Campaign Strategy, Production & Styling, Graphic Design, Messaging/Copywriting

Photography by: Hyperblack Studios x Alex Stone + Ryan Dunlop