ENERGY BOOST
ENERGY BOOST
Pep Rally Energy Boost Launch Campaign | 2022
This powdered energy boost boasts clean ingredients and balanced energy. The campaign evoked the power of clean energy and played into the personification of the product through it’s name of “Pep Rally.” Formulated to give you pep in your step and unleash your natural rhythm.
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Pep Rally Energy Boost Campaign
Brand: Love Sweat Fitness
Role: Creative Direction, Packaging Design, Campaign Strategy, Production & Styling, Graphic Design, Messaging/Copywriting
Photography by: Hyperblack Studios x Alex Stone + Ryan Dunlop